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Author: andrew

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How Much Does a Website Cost UK web design in London

How Much Does a Website Cost UK?

If you’re in the UK and want to buy a website but aren’t sure of the costs, this guide will answer how much does a website cost uk and how they differ.

If one doesn’t have the time or capacity to build a website from scratch, a great alternative is to purchase a pre-existing website. Although buying a website is convenient, it’s important to know the costs behind it.

Although website prices vary depending on the type of website and its features, website costs can range from £0-£50,000+. Prices are dependent on the website’s features and customisations.

There are numerous website types on the market, so you’ll likely find a website type that fits your needs and budget. Keep reading to learn more about the different kinds of websites and their costs!

The Different Kinds of Website Costs

Not every website is the same regarding features and functionality, hence the cost variation. Since website types and prices depend heavily on what you’re looking for in your website, it’s essential that you opt for something that accommodates your requirements and price range.

£0-£1000 Websites

These websites are on the lower end of the price scale, and they’re typically created using a website-building platform. A basic brochure website is best for those who would consider themselves new to having a website, as they’re more inexpensive compared to other website types, and you’ll usually only have to pay for your domain (your website name).

Domain hosting is most often under £1000, and it’s what gives your website identity and authority. Basic brochure websites are great if you want to build a website yourself, as you can do so with free site-building apps or platforms.

£1000-£5000 Websites

Websites between £1000-£5000 are known as custom brochure websites and they’re usually more established than basic brochure websites, as these websites are generally used by small business owners who want a stronger brand identity.

Custom brochure websites often have a better search ranking, and search engines are more likely to find them since they’re typically merged with other media platforms. These websites are usually business-related and contain information regarding the businesses’ services or products.

£5000-£25,000 Websites

Since these websites (custom websites) are on the higher end of the price scale, they’re typically used by larger businesses or for eCommerce. Custom feature websites are highly functional and often built by a developer who ensures the website is made to attract and retain customers.

This type of website is tailored specifically to your needs, and the improved functionality and custom features are why custom feature websites are pricier than a few other website types.

£25,000-£50,000 Websites

On the highest end of the price scale, there are advanced and tailor-made websites. These websites aren’t built using regular templates or free web-building sites, and they’re designed so that they rank high in search engines.

Since these websites are bespoke, it’ll require a web designer or developer to ensure the website doesn’t look like every other one. Hiring a developer or web designer is likely to make sure your website isn’t generic.

Benefits of Having a Website

Websites have become increasingly popular over the years, and there is a handful of benefits of having a website. Some advantages of having a website include:

  • Allows you to build a solid brand identity
  • Increases brand awareness and recognition
  • Allows you to advertise and promote your services or products
  • Gives you the opportunity to expand your brand

Final Thoughts

Although specific website types can be pricey, there are numerous inexpensive options if you’re on a budget. Websites provide plenty of benefits, so you likely won’t regret having one! For more details, contact us today.

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web design in London

Five Factors to Remember for Effective Website Design in London

If you want to design a website but aren’t sure where to start, this blog will discuss five factors to remember for effective best website design in London.

Many find that designing a website can often be tedious and time-consuming, as there are numerous aspects you have to keep in mind. A lot of these factors can get lost in the list of what to consider when designing a website, so it’s best to narrow them down to a few points.

Here are five factors to consider for effective web design:

  • Determine the purpose of your website
  • Ensure your site has a fast loading time
  • Keep your layout and elements consistent
  • Ensure your website is conventional
  • Remember to create a positive user experience

Designing a website can usually overwhelm most people, as there are various factors to take into consideration. Although it can be stressful to piece everything together, knowing the fundamentals can lessen the load. Keep reading to learn more about effective web design!

Five Principles of Effective Web Design

Many will tell you that your brand’s website can make or break your business, and this is true. Your website is the face of your business and determines the impression you give to potential customers. So, effective web design is crucial for business success.

1. Determine the Purpose of Your Website

Determining the purpose of your website paves the direction you want your site to go. If you don’t know why you’re establishing a website, the content and layout will be all over the place.

Should you struggle with starting up your site, I recommend seeking assistance from a web design agency like So-Creative. With 15 years of experience under their belt, your website will be in great hands.

2. Ensure Your Site Has a Fast Loading Time

A page that loads quickly does wonders for keeping users on your page. The longer a visitor is on your page, the more likely they are to purchase something. If your page takes longer than 5-10 seconds to load, the visitor will likely lose interest and click off.

3. Keep Your Layout and Elements Consistent

A simple website is better than an over-designed one. Too many elements, styles, and colours can overwhelm a person and cause them not to know what to focus on. By having a consistent layout and style, you can maintain the visitor’s attention and keep them engaged.

4. Ensure Your Website is Conventional

A conventional website is one that is easy to navigate. Websites that require the user to figure out their functions often have a high bounce rate (the percentage of people that click off after landing on the page).

Easy-to-use websites ensure the user knows what to expect and is comfortable while on your website. Keep in mind that a conventional website doesn’t mean it’s plain or boring! You can make your website interesting and exciting in whichever way you intend to, but it’s essential to note that the functionality should remain conventional and to the point.

5. Remember to Create a Positive User Experience

You can have the most high-quality aesthetics and content, but it won’t be worth it if your website doesn’t give the visitor a positive user experience. By keeping your loading time quick and ensuring your website is easy to navigate, you can be confident that your page grants visitors an excellent user experience.

Final Thoughts

Designing a website can be less taxing if you give yourself something to work with. Determining the purpose of your website and consulting a web design agency if you’re stuck can make the process a lot more seamless!

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eCommerce web design in London

How to Create an Effective Ecommerce Web Design London

If you’re new to Ecommerce and need to design your website, this guide will tell you how to successfully build your Ecommerce Website Design London. Building a website for your Ecommerce store can often be quite challenging, as there are several factors you need to consider. To make your site-building process more smooth-sailing, it’s best to know the basics first.

Here is how to create a successful Ecommerce Web Design London:

  • Determine your website/store’s name
  • Decide what platform you’ll use to sell your products
  • Determine your niche
  • Find reputable suppliers
  • Register your business
  • Design your website
  • Set up your payment and shipping options
  • List your products
  • Launch your website
  • Implement marketing and SEO strategies

Creating an Ecommerce website is typically a very long and detailed process that many get overwhelmed by. Keep reading to learn how you create an effective Ecommerce website!

Ten Steps for Building your Ecommerce Website

It’s no surprise that many of those who do Ecommerce become discouraged when it’s time to create a website. Numerous things appear unforeseen, so it’s important to know the details when building your Ecommerce web design.

1. Determine Your Website/Store’s Name

First and foremost, you need to come up with a name for your business. This part seems simple but can be tricky, as you don’t want a name that’s too complicated or generic. The best route would be to decide on a name that relates to your niche. Try not to rush through this step!

After you’ve determined your web name, you’ll need to purchase your domain using a site such as Google Domains. If the name you’ve chosen is taken, you’ll have to decide on a different name. Buying your website domain isn’t costly, and it typically works by paying an annual fee.

2. Decide What Platform You’ll Use to Sell Your Products

There are several Ecommerce platforms available, all of which offer something different in terms of features and functionality. The platform you decide to use will depend greatly on your preferences and the monthly costs you’re willing to pay. Many Ecommerce platforms give you a trial period so you can test-run the platform before committing. Test the waters for some of the platforms, and you can decide which one works best for you!

3. Determine Your Niche

The third step is deciding what your niche will be. Your niche is what you specialise in selling or providing. Some niches include fitness and health, pets, or lifestyle and beauty. Your niche will determine the types of products you’ll list on your platform.

For example, if your niche is lifestyle and beauty, you’ll focus on selling products such as eyelash curlers, electric razors, etc. It’s possible to have several niches, but it’s best to stick to one if you’re just starting with Ecommerce.

4. Find Reputable Suppliers

This step is one of the most important steps for building your Ecommerce website, as your supplier will determine the quality of your products. It’s crucial to do your research on your supplier, especially if you’re looking at international suppliers. If your supplier isn’t quality or reputable, your customers will likely be unsatisfied with their orders, and it’ll reflect on you and your brand.

5. Register Your Business

This is a pivotal step that many may forget. Registering your business is critical if you want to be a licensed organisation with the necessary paperwork that registers you as a limited liability company, corporation, etc. Getting the necessary paperwork out the way is a paramount step for ensuring your business is licensed to make sales.

6. Design Your Website

After you’ve got the registration logistics out the way, you can start focusing on designing your website. It’s important to ensure your website not only looks great but is also functional and easy to navigate. This step may take a bit more time, as you’ll have to test your site a few times so that you’re confident it works well. Remember to keep aspects such as user experience and functionality in mind when designing your website!

7. Set Up Your Payment and Shipping Options

Setting up payment and shipping options that cater to international payments is crucial for ensuring that payments and shipments from all over the globe can be made. By allowing payment options such as Visa, PayPal, etc., you can be confident that anyone can buy from your store. It may be easier to accommodate international shipping once your business scales, so don’t worry if you need to stick to local deliveries in the meantime!

8. List Your Products

This step is usually time-consuming, as you have to list your products individually. If you need to create descriptions for the products, take your time with them. Your descriptions will aid in making your sales, as how you describe and sell your product has the power to persuade people to purchase it. Remember to stick to products that are relevant to your niche.

9. Launch Your Website

Once you’ve made the necessary tweaks and spent time making your website presentable and functional, you can finally launch it! It’s important to remember to test your website’s functionality and navigation before launching, as a website that is difficult or confusing for someone to find their way around will have a high bounce rate. An aesthetic, sleek, and easy-to-navigate website will aid you in making sales, as people like websites that are predictable and not a challenge to figure out!

10. Implement Marketing and SEO Strategies

To help your website gain traction and visibility for search engines, it’s crucial to implement effective marketing strategies. Promoting your Ecommerce website on several platforms and having others advertise it for you can help you gain more customers and ultimately more sales.

Final Thoughts

Designing and building an Ecommerce website is usually time-consuming and can be overwhelming if it’s your first time doing so. Although the process can be stressful, knowing what to do step-by-step can lessen the load!

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Web Development in London

The Fundamentals of Web Development London

Living in a widely digital era, you’ve likely heard of web development. This blog will discuss the core aspects of successful Web Development London.

Although developing a web can be largely similar to designing one, there are a few things that set the two apart. Developing a website can often take a lot of time and trial and error. To prevent having to repeatedly scrap everything, you should know the fundamentals.

Here are the fundamentals of web development:

  • A positive user experience
  • Quick loading time
  • Device compatibility
  • Search engine optimised content
  • Functionality and easy navigation
  • Neat layout

I’ll elaborate further on the points mentioned above and what it takes to develop a successful website. Keep reading to learn the core factors of effective web development!

Fundamentals of Effective Web Development

Knowing the main concepts involved in developing a website can make the process far less taxing. Many people struggle with web development because they don’t know where to start or what to focus on. So, it’s essential to learn the basics.

1. A Positive User Experience

A positive user experience is one of the most important aspects of developing a website. If your site isn’t enjoyable to be on, you likely won’t get many visitors or have good visitor retention. Some factors that create a positive user experience include accessibility, usefulness, and attractiveness. By keeping the perspective of your traffic in mind, it’ll be simpler to develop a website that creates a positive experience.

2. Quick Loading Time

Websites that take a long time to load will likely have a high bounce rate. Your bounce rate is the number of users (in percentage) that clicked on your site but immediately clicked off. Several things can influence your bounce rate, including a website that takes longer than 8 seconds to load.
Some other aspects that can reduce your website’s loading time and ultimately the bounce rate include:

  • Resizing your website’s graphics
  • Improving your server’s speed and performance
  • Removing plugins you don’t need

To ensure your website will be successful and worthwhile to users, it’s crucial to pay mind to how long your page takes to load.

3. Device Compatibility

Making sure your website is compatible with several devices is one of the core factors of effective web development. Most people will be surfing the web on their mobile devices, so it’s important to ensure your site is compatible and responsive enough to fit a mobile screen.

Using responsive elements and themes is the key to responsiveness. That way, your texts, designs, and graphics will readjust to fit the visitors’ screen size. Graphics and texts that are all over the place will likely put off the user and have them click off your page.

4. Search Engine Optimised Content

One of the key ways your content will show up on a browser search is if it’s optimised for visibility. Having target keywords and high-quality content that is authentic and different from your competitors will increase the likelihood of you making a sale, having more visitors, etc.

Users often click on the sites that show up on the first page of search results. That said, optimising your content also shows visitors that you put time and effort into making your website worthwhile and will build trust since they’ll have reason to believe you’ll put the utmost time and energy into meeting their needs.

5. Functionality and Easy Navigation

A website that is functional and easy to navigate can be linked to a positive user experience. When a visitor clicks on your site, they’ll expect your page to be conventional and easy to use. Websites that require users to figure out how to use it will likely have a high bounce rate, which is something you don’t want!

Ensuring your page isn’t buggy and is simple to use increases your visitor retention, and the users will enjoy being on your website more. When it comes to developing a website, keeping it simple will be your best friend. You want your visitors to know how to navigate your website instead of being confused and slumped.

6. Neat Layout

Your website’s layout can also be linked to functionality and navigation, as a sleek and well-put-together website can make your page easier for visitors to find their way around. Not only will your page be better to navigate, but having a neat layout will also add to your site’s aesthetic.

A page with a messy layout and no order communicates to the visitor that you don’t pay attention to detail and wouldn’t pay special attention to them. Having a good layout boosts your brand identity and gives you a positive name.

Final Thoughts

By learning the fundamentals of successful web development, you can create websites that are worthwhile and enjoyable to be on. It’s essential to know the basics of web development before tackling more complex aspects!

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Best Website Design London Web Design web design in London website designer in London

What to Remember for the Best Website Design London

If you’re designing a website and aren’t sure where to start, this guide will discuss what you need to remember for an effective web design.

Whether you’re designing your website in-house or with a Website Design Agency London, there is a set of various factors you need to keep in mind. Good web designing isn’t only about aesthetics, but also everything in-between.

Here is what to remember for the best website design London:

  • Usability and navigation
  • The purpose of your website
  • Layout
  • Website loading time
  • Device friendliness
  • Keep it simple
  • Aesthetics
  • What the content entails and how it’s arranged
  • Structure
  • Visitor expectations

Having a website that was designed well can serve several benefits, such as boosting sales and brand awareness. Keep reading to learn the key principles of effective web designing!

Factors to Remember for the Best Website Design

Designing a website without a framework or idea of what you want the site to look like or entail can make it challenging to create it. Knowing what defines a well-designed website can make it far easier to create a site that users love.

1. Usability and Navigation

A website that is tricky to use and navigate is often a website that doesn’t have many visitors. If it’s difficult for visitors to navigate your website, they’ll likely leave immediately and visit a different page. By designing your website in a way that makes it easy for visitors to use and find what they’re looking for, you can keep users on your site for much longer.

2. The Purpose of Your Website

Defining your website’s purpose will make it less challenging to figure out how you want to design it. Knowing the intention of the website and making it clear to users will help visitors know what your site is about, and it helps you generate content.

For example, some purposes of a website can include entertainment, increasing brand awareness, and selling your services or products. A website can have several purposes/niches, but knowing the primary function will give you a crutch.

3. Layout

The layout of your website can go hand-in-hand with usability and navigation, as a scrappy layout can make it difficult to navigate the page. Some effective page layouts include single columns, grids, and full-screen layouts.

However, a page’s layout is subject to preference and what layout you believe will best suit your website, as long as your content is neatly displayed and easy to consume.

4. Website Loading Time

A website’s load time can make or break visitor retention. A site that lags and takes long to load will cause visitors to become impatient and leave, more often than not. There are certain things you can do to help speed up your website’s load time, such as adjusting and optimising your page’s images.

5. Device Friendliness

A website that is compatible with any device is well-designed. You want to ensure your website is user-friendly enough to fit various screen sizes. Since mobile devices are most commonly used to browse nowadays, it’s best to have a layout that can adjust to a mobile screen (but keep other devices in mind as well).

6. Keep it Simple

Simplicity is the key when it comes to designing a website. Many may think that keeping it simple means the page will be boring, but this isn’t the case. Simplicity can also refer to your website being conventional and easy for user’s to find what they’re looking for.

Simple designs make your website look neat, sleek, and well thought-out. A simple but elegant-looking website gives your brand a great name and shows that you put time and effort into making your website look polished.

7. Aesthetics

A website that is attractive and appealing to look at contributes to your visitor retention and can boost sales if your website’s purpose is to sell. Your website’s aesthetic can have the same impact on visitors as a neat and sleek design, as a high-quality aesthetic communicates that you pay attention to the finer details and will pay attention to your consumers’ needs.

8. What the Content Entails and How It’s Arranged

An important factor in ensuring your website is consistent is determining what your content will entail. Any form of content, whether written, video, or form, should align with the purpose of your website. It’s a good idea to arrange your content in the natural reading pattern of left-to-right to make it easier to consume.

If you’re including written content on your website, make sure you’re confident it’s error-free and grammatically correct. Grammatical or punctuation errors can lead users to think you don’t care much about your content and the quality of your website.

9. Structure

A website’s structure plays into the layout. The structure of your website can include factors like visual hierarchy. Visual hierarchy involves arranging elements according to their significance. Designers use visual hierarchy to allow certain aspects of a website to stand out more than others.

For example, if you launched a new product or service, you would make the new launch the focal point of your website. Visual hierarchy is also used to show users where they can find the most relevant information. Using this method can help a lot with advertising purposes. 

10. Visitor Expectations

Knowing what visitors look for in websites makes it easier for you to design one. Creating a positive user experience is essential for a great website, and knowing the specific expectations will help you do so.

Users want to be on websites that are conventional and don’t need them to figure out how to use them. Complicated websites can discourage users and cause them to leave. So, your website should be self-explanatory and easy to grasp.

Final Thoughts

Having a thorough understanding of what it takes to design a worthwhile website can make the process a lot less taxing. By knowing what visitors expect from a website- you can create one of the most user-friendly pages!

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best web design agency in London

Reasons why you need a Website Design Agency to help you in London

There is no question whether a business needs a website or not. It is clear that every successful business uses a website to reach more clients and advertise its services. It is important not just to have a website, but to ensure that it is of high quality.

If you have a beautiful website, designed for your customer’s ease, you will be able to advertise more and ensure that everyone can see the services you provide and can access you at any time. Allowing a website design agency to assist you with your website has never been easier. This will set you free for tasks that are more important, as well as leaving your website to be maintained and run in the background with no extra stress on the business.

Creating a user-friendly interface that anyone can use

When designing a website, the company must focus on the customer’s perspective. The customer must feel welcome and enjoy their time on your website. They cannot be confused about your services or where to go if they want to ask any questions that could lead to a sale.

This is why website design agencies focus on creating a user-friendly interface, that will allow customers to see all your services or products, without needing to search for them. These agencies will assist in bringing your idea to life, but not at the expense of the customer. If the customer closes the tab after visiting your website, they must feel the value and service you have provided were just as good as if they were to visit your physical location.

Optimise and update your website at any given moment

Every company goes through changes. Some add more products to their list, whilst other companies add more services or adjust their services to ensure a specific niche. These changes must be visible throughout the company, whether it is at the location or physical shop, branding or the website. This will allow the customer to see the changes that are happening in the company. It can lead to customers coming back for another product or service that the business provides, knowing what is happening in the company.

Usually, the last adjustment that is made is to the website. This can lead to false advertising and leave customers confused. The website is a great way to advertise your company’s services. By using a website design agency in London, customers will know exactly what to expect, as well as other services that the company provides that they did not know of.

Creating FAQs and bots that will allow customer service even when you are asleep

Frequently asked questions can be a frustrating task to deal with. Customers continuously and endlessly ask the same question, because your website is not clear enough. By using a website design agency, the company can eliminate these problems.

A website design agency in London, can create a section where customers can search for a specific question that they have and receive a clear and professional answer. This will allow you to communicate with your customers without having a dedicated individual exactly for that. These agencies can also add bots to your website, which will guide your customer through the whole website, so that they can experience a great customer experience, which feels like human interaction.

These services are extremely important, because customers will return or recommend other customers to the company’s website, based on their experience. The greater the website and personal experience, the quicker the existing customers and new customers return.

To end with, building a sustainable and steady customer base, companies need constant and accurate communication with their customers. By building a great website through a website development agency, the company can reach more customers all over the world without even physical interaction. This can increase your customers and allow them to experience a great service without being present.

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web design in London

Best Website Design in London: Top Features To Make Your Website Standout

The Internet has more than 4.6 billion users worldwide, and there are over 1.8 billion websites. Your website’s design is a feature that makes it stand out from the crowd and in turn will improve your online presence.

Over the last few years, the role of a website has changed. It used to be considered a luxury to be able to have an online presence, but now it’s an integral part of a business and a way to stay ahead of the competition.

Your website design in London will decide its performance and progress on the Internet.

According to around 73% of web designers, a website’s non-responsive nature (ie how it appears on mobile) is a significant reason visitors leave it immediately, and at least 84% of the same people think that crowded design is a common mistake made by many small businesses while creating a website.

Apart from that, slow page loading speed, non-accessibility on different devices, outdated design, bad navigation, and poor content structure are some design-related issues that may hinder the success of your business website over the Internet.

Reasons You Need the Best Web Design Agency in London

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Importance of Website Design

How essential it is to focus on your site’s design can be ascertained by knowing that it is a factor that can make or break the game for your business online.

Without the support of an agency which specialises in web design in London, the chances of your website failing are extremely high. On the other hand, a smartly-designed website with strong UI/UX not only attracts online visitors but can also increase traffic to your site. There are numerous reasons to partner with an agency to help with your website design in London including:

  • Improved brand image
  • Impeccable first impression
  • Search engine optimisation (SEO)
  • Increased traffic
  • Good optimisation
  • Strong UI/UX

Features of Best Website Design

In the above image, you can see how Coca-Cola used its symbolic red branding in its website design. There is no doubt that the design belongs to Coca-Cola.

Similarly to Coca-Cola, many other popular brands understand the importance of a website’s design pay attention to the site’s UI, design, colour, layout, font, and overall appearance to make it reflect the brand’s personality.

The key is to build your website from scratch and in a custom and bespoke manner. Partner with a professional agency that has specialises in web design in London.

When working with an agency, ensure that they work on features such as:

Engaging/Responsive Style

Your potential visitors will access your website from different types of devices – including desktops, laptops, mobiles, and tablets. In order to ensure that all of them can access your site easily, your site must have an engaging and responsive design.

High Quality Images/Videos

If you are adding images and videos to your website, ensure that they are of a high-quality – no matter whether your site is a business platform or an online store. Quality images will make a very good impression on your viewers’ mind.

White Spaces

Remember, the best website design in London isn’t one that is colourful or expensive, but it is one that enables users to navigate through your website easily.

In addition to easy-to-read typography, ensure that there are sufficient white spaces on your website’s pages to make it easier for visitors to notice what you offer them.

Speed Optimization

How long your website takes to load a page decides the time visitors spend on your website. Did you know that most visitors leave a website if it doesn’t open properly in the first few seconds? If you don’t want your visitors to lose interest in your website, make sure that you’ve optimised it for speed.

Final Words

Your website’s design is an integral whose success decides whether or not your site will leave your competitors behind or not. Partner with the best agency for web design in London to create a website that makes your brand not only look amazing, but also to stand out from your competitors and gets you more customers.

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best web design agency in London

Website Design in London: Top 5 Widely-Believed Myths Debunked!

Believing in myths can hurt your business’ website design in London. There are several misconceptions related to website ownership, but they should be avoided to strengthen your online presence. It’s no secret that a website’s design is a critical factor in its success in today’s digital era. Do you know at least 50% of users believe a website’s design is important for the overall branding of a business? Also, around 42% of users say they leave a website immediately if its design is poor. There are many other studies which suggest that design is an integral part of a website. For example, if you are a UK-based business, a London web design agency can help you improve your online presence throughout the world online. However, there are many businesses and people in the UK who hesitate to hire web design agencies in London due to some myths and false notions in the industry. Here are some of them that you shouldn’t believe at all:

Myth 1: Your Website Can’t Engage All Kinds of Users

The world has more than 4.6 million Internet users, and they belong to different age groups. There’s a misconception that a website can either attract a young user or a baby boomer.

Truth: There are plenty of common things between baby boomers and millennials. For example, both prefer a website with large fonts and an easy-to-navigate appearance. 

Myth 2: All Types of Designs are the Same

Lots of people in the UK think they don’t need a unique website design in London for their website and can copy other sites’ design. In addition, there are businesses too that believe both an eCommerce store and a blog are the same.

Truth: Each business is unique, so is its website. It is a company’s online face, which helps tell people about its vision, products/services, people, and culture. It means a business must have its own website.

Myth 3: Focus Only on the Homepage

There’s a common myth among many UK-based businesses that people only visit a website’s homepage, so all the efforts should be put on the main page. 

Truth: In the modern digital era, netizens navigate through the entire website of a business to understand it and its services. They invest in it only when they are 100% sure that the business can be trusted.

Myth 4: Desktop Version is Sufficient

This myth is not entirely false, but it was true several years ago when people were only using desktops to use the Internet. 

Truth: The UK has more than 65 million Internet users, and at least 58.3 million of them access the Internet through their mobiles. And, it has been found in many recent studies that people leave a website when it doesn’t open well on a mobile. It means a website must be optimized for different types of devices.

Myth 5: Design Doesn’t Help in SEO

It’s a myth that people have been believing for years. They have a hunch that the design part is only associated with appearance and nothing else is associated with it.

Truth: The best web design agencies in London create SEO-friendly websites that help improve your site’s chances to rank well on search engines. From mobile-friendliness and readability, there are multiple things that a website designer can do for your website to help it in ranking well on search engines. 

To Summarise

Website design in London is an integral part of the online presence of your business over the Internet. If you are in search of the best web design agency in London to create a unique website for your business, then come to So-Creative. Contact us.

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eCommerce web design in London

7 Incredibly Essential Factors of eCommerce Website Design

Are you planning to create an eCommerce store to grow your business online? Learn factors to consider while building an eCommerce website design. Also, understand the importance of hiring an agency in setting up an online business.

Do you know the world has more than 12 million eCommerce stores? Also, there are at least 2.14 billion buyers on the Internet – which make around 27% of the world’s total population. And, these numbers are expected to grow more in the future. It means if you don’t have an online store yet, you are missing a big part of your audience.

It is true that creating an eCommerce store is relatively easier than before, thanks to built-in templates and designs. However, if you want your London-based business to stay among the top online stores in your category, you require professionals to create your site’s eCommerce web design in London to suit your brand and meet the modern trends to perform well on search engines.

Importance of eCommerce Web Design

A website’s design is an integral part of an eCommerce store. The best design will not only help your business look good online but also provide visitors with an exceptional experience, increase sales, and make it perform well on Google.

Some other reasons to get an eCommerce website design in London are:

First Impression: A design created from scratch will be unique. Also, it will be aligned with your business to provide visitors with an idea about your services.

User Experience: A design made by professionals will attract visitors with its easy-to-navigate interface. It becomes a lot easier for visitors to find what they are looking for.

Brand Awareness: Your website’s design will make it easier for visitors to understand your business and its services.

Factors to Consider for Creating an Outstanding eCommerce Website Design

Designing an online store is different from creating a business website to educate visitors. There are a number of factors to consider when working with professionals on eCommerce website design in London for your business.

Simplicity

Many times, businesses do so much with their web design to make their websites look unique and attractive. However, the key is to make your eCommerce website look simple yet striking.

Remember, the more elements you add to the website, the more complex it becomes for visitors to navigate.

Branding

When it comes to online shopping, most of the shoppers choose established brands over lesser-known websites. To make your eCommerce store look trustworthy, consider branding as an important factor. In addition to attractive eCommerce website design, pay attention to your website logo and pictures on the homepage.

Visitors’ Preferences

No matter how much you spend on your website’s design, it is the best for your business only when it is liked by your visitors. When working on the design part of your site, consider your potential visitors’ preferences.

High-quality Images

During online shopping, product images are the only credible source that shoppers get. If they aren’t high-quality pictures, it becomes nearly impossible to encourage visitors to buy something from your store.

Scalable Content

In addition to quality pictures, you require useful and easy-to-read product descriptions to educate visitors on products on your website. Rather than just throwing texts, break your content into different sections to make it easier for visitors to navigate through your webpage.

Feedback and Reviews

To gain the trust of your visitors, make them aware of your current and past customers’ experience with your online store. An effective way to do this is to post your buyers’ reviews and feedback on a product page.

Easy-to-navigate Categories

It doesn’t matter how many products or categories your website has. What matters is how easily visitors can navigate through all the categories. When working on your site’s design, ensure that there are only a few categories.

In the End

Now that you are aware of all the essential factors, it’s time to hire experts to build your online store. If you’re in search of an agency for eCommerce web design in London, come to So Creative.

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5 Reasons You Must Hire the Services of eCommerce Website Design in London

People will look back at 2020 and remember the year that the pandemic changed the way we shop. In the last year, we’ve seen unprecedented growth in the eCommerce industry – which boomed during the rise of the COVID-19. Even if you’ve a brick-and-mortar store, you require the services of eCommerce web design in London to stay ahead of the competition today. 

As per PwC research, around 17,500 stores closed in Great Britain amid the coronavirus crisis in 2020. Consider yourself lucky if your shop has survived the crisis. However, the future is going to be challenging for brick-and-mortar stores – even today when the world is reopening after multiple waves of the deadly virus.

During the crisis, many brick-and-mortar stores switched to eCommerce website design to keep their businesses running. And, guess what? It was a successful move. Many of these UK-based businesses not only survived but grew immensely – even during a period when the markets and shopping centres were closed for the public. 

Still, if you think you don’t need the services of eCommerce website design in London, here are some reasons to tell you the importance of an online website for your business:

eCommerce Isn’t Just for Globalisation

Earlier, only those businesses had an eCommerce store that wanted to globalise their services. These included popular brands and chains. 

However, in the last few years, there has been a revolution in the digital and eCommerce industries, which the COVID-19 pandemic amplified. During these tough times, people weren’t allowed to go out and shop from brick-and-mortar stores, businesses found a way to reach customers’ doorstep: eCommerce websites.

Today, apart from international consumers, local customers also buy from an online store. 

More People Prefer Online Shopping

According to various reports, around 2.14 billion people did online shopping in 2021. In the UK alone, eCommerce accounted for at least 25% of total retail sales. 

Many London-based businesses took the services of eCommerce website design in the recent past to take their businesses online and attract online shoppers. 

Experts have predicted that online shopping trends are going to rise more in the near future. As more people will shop online, it is a wise decision to bring your business over the Internet.

Brand Awareness

An eCommerce website not only helps you sell products/services online but also helps create awareness around your brand. 

You can promote your online store on various platforms to attract potential customers and tell them about your products. Also, if you’ve launched a new product, you can tell people about it through your eCommerce store.

Global Customers

One of the significant reasons to hire the services of eCommerce web design in London for your online store is that they help you grab the attention of global customers. You can connect with people from all around the world, tell them about your products, and enable them to purchase your products/services from any part of the world. 

Easy Marketing

Traditional marketing methods like television ads and billboards are expensive ways to promote a business and its services. In addition, they only help you reach people who watch these advertisements somewhere.

On the other hand, an eCommerce business provides you with the flexibility to promote your brand and its services to a wider audience over the World Wide Web. You can use a number of platforms on the Internet to reach your local and international audiences. Also, online marketing methods are way more cost-effective than traditional ads.

In the End

Now, are you all set to take your business online? If yes, then you require the services of web design in London. Come to So Creative and get professional website design services to suit your services. Contact us.

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