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Month: January 2022

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eCommerce web design in London

Design for Success: Importance of an ECommerce Website Design

As per an Oberlo report, the world will have more than 2.14 billion online shoppers globally (over 27% of the world population) soon. Also, the same report reveals that at least 81% of buyers conduct research before ordering something online. 

Specialised eCommerce website design in London is incredibly important for your business. A great design can help your online store attract more customers, provide them with an exceptional navigation experience, and rank higher on search engines.

But, why is website design so important?

Pic Credit: Oberlo
Pic Credit: Oberlo

As per reports, around 38% of visitors leave a website immediately after noticing that its design is unattractive. Also, a little less than 50% of people believe that a website’s design is one of the key factors to determine a store’s credibility.

Apart from these stats, there are many other things that highlight the importance of eCommerce website design.

First Impression

Gone are the days when a business website was a luxury or just a medium to mark the online presence of a business. The world has digitised over the last few years, and websites help people globalise their businesses and sell their products/services to customers worldwide.
Today, the world has around 12 million – 24 million eCommerce stores. And, there are possibilities that many of these websites belong to your industry or provide services same as your business. To stay ahead in the competition, you need an eCommerce store that stands out.
Remember, you will get only one chance to impress your visitors. As per a study, people take an average of only 0.05 seconds to form an opinion on a website. It means you get just 50 milliseconds to impress your potential customers. 
A unique website design can help your store appear positively different. In addition, it helps create an impeccable first impression on your potential customers.

Customer Experience

At least 38% of consumers say that they consider a web page’s layout and navigation during the first visit to a website. If they find that the page is difficult to explore or the navigation menu isn’t working well, they leave the website and look for an alternative.
It is very important to engage your potential customers with your website. An agency that offers services of eCommerce web design in London can help you get an attractive design that smoothens your visitors’ experience with your site’s navigation. 
Professional website designers create your website from scratch to ensure that it stands out in the herd of websites. In addition, they consider visitor experience while designing a website to make sure that it’s simple yet striking and easy to navigate through.

Boosted Sales

The more time visitors spend on your eCommerce store, the more are their chances of purchasing your products/services. And, the only way to make people stay on your website is to engage them with your eCommerce store. 

Experts in eCommerce website design can help you create a website that attracts people, engages them with the content in your web pages, and makes it easy for them to make a purchase. 

Experienced designers create an eCommerce store that is attractive and easy to explore. Such features enable visitors to navigate through different product pages of your website and reach a page that provides them with the required products/services.

Consistent Brand Image

In today’s Internet-friendly world, you may be using many other platforms than just your eCommerce store to promote your services, reach potential customers, and convince people to invest in your products/services. When you use multiple platforms, it becomes necessary to keep your business image consistent. 

Your design should be able to match your brand and convey the message efficiently. For example, if you’ve a wedding website, then its theme should be delicate. On the other hand, in case you sell survival gear online, your eCommerce store must be related to something outdoorsy.

A website design expert considers your brand and designs a website that matches the brand’s image.

SEO-Friendly Features

Honestly speaking, a beautiful design alone can get you all the customers online. It is necessary for your website to appear among the top results when people search for services similar to what your business offers.

A professional agency that offers specialised services of eCommerce website design in London can help you create an SEO-friendly online store that can easily be optimised for SERPs.

In the End

A website design is a stepping stone to take your business online, promote it among potential customers, and encourage them to make a purchase.
If you’re in search of a highly experienced and reputed agency for the services of eCommerce web design in London, come to So Creative. Here, you get dedicated website design services from experienced professionals. 

Contact us to know more about eCommerce website design.

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best web design agency in London web design agencies in London

Explained! How Web Design Agencies in London Help Your Business

Are you wondering why you should hire one of the web design agencies in London for your business website? Before getting an answer to the question, it is essential to understand why you need a website. 

Did you know that the world has more than 1.18 billion websites, as of January 2022. And, it takes less than 0.05 seconds for an average Internet user to form an opinion on a website. The stats suggest that you have about 50 milliseconds to impress your visitors.

Gone are the days when a website was only a way to mark the online presence of a business. However, the situation is different in today’s Internet-friendly world. As per an Oberlo report, more than 2.14 billion people did online shopping in 2021.web design agencies in London

Pic Credit: Oberlo

Experts predict that the number of online shoppers will grow more in the future. 

However, you don’t need web design agencies in London only for eCommerce stores. A website designing company can also help grow your brick-and-mortar store or a small business.

Importance of a Website Design Agency

As per an Adobe report, 38% of visitors will not engage with a website if they don’t find the design attractive. Apart from that, an earlier study discovered that around 80% of people do not visit a website again after having a bad experience with it.

There are hundreds of similar stats that highlight the importance of design in a website. 

Today, when the Internet offers free website themes and templates, many website owners think hiring professional web designers is a luxury. However, in reality, joining hands with one of the best web design agencies in Londonis essential for the online success of your business website.

Here are some ways an agency can help you in building a website:

Brand Image

Remember, your official website is the face of your business online. It gives you an opportunity to connect with 4.66 billion active Internet users (over 59% of the world’s population). 

Instead of a common and unattractive theme, your business website must have a unique design that helps create a great first impression online. An appealing, one-of-a-kind design helps you stand out in the digital crowd. It not only impresses your online visitors but search engines too, which increases your chances of ranking higher than your competitors.

Navigation 

Many times, people leave a website because they couldn’t find what they are looking for. It generally happens when you use a pre-build website theme or get a design from an experienced designer.

On the other hand, a professional web design agency helps you create a website where visitors easily find about your products/services. Also, they get useful features to order your services or place an order online.

Customisation

When you hire web design agencies in London, you join hands with professionals who create your website design from scratch. They collect information on your business, understand your requirements, and provide you with a prototype before working on the final design. This service enables you to make the necessary changes to the design so that it effectively meets your design requirements.

SEO-friendly Design

One of the benefits of hiring professional designers is that they help you build a website that is liked by your potential customers and search engines. With such a website, it becomes easy for digital marketers to rank a website online and get favourable results.

Final Words

Now that you are aware of the importance of website design, it’s time to hire one of the best web design agencies in London. If you are looking for one, come to So Creative. Consult us to discuss your business, so that we can create an impeccable design for your website. Please Contact Us.

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Digital Marketing Digital Marketing Agency London digital marketing in London

Digital Marketing 2022: Why Do You Need an Agency for Digital Marketing in London

With access to the high speed Internet connection, would you believe it if I tell you that the number of people using the Internet is increasing rapidly worldwide?

As per a PEW Research report, the Internet usage has increased by at least 5% over the last three years. Apart from accessing the Internet for social media and entertainment, many people use it to search for the required services, collect information, and buy products/services online. And, businesses worldwide are aware of that.

If your UK-based business is still not using digital marketing in London, then you are surely behind your competitors. 

Whether you want to sell your services online or make your brick-and-mortar store more popular, digital marketing services like search engine optimisation (SEO), social media optimisation (SMO), pay per click (PPC), email marketing, video marketing, and web design in London for your official website can strengthen your online presence and grow your business.

What is Digital Marketing?

Many times, it has been described as a method to promote something online. Apart from that, some marketers describe it as a similar method to inbound marketing.

However, there are many differences. Digital marketing is an umbrella term that includes a wide range of marketing strategies and efforts. From designing & developing a website to promoting a business online and connecting with customers for engagement, many things are included in digital marketing.

Why Does Your Business Need Digital Marketing in London

The simplest answer is: As more and more people are using the Internet to get business services and purchase products online, it becomes necessary for businesses to mark their presence online and promote their services/products to reach their potential customers and turn them into loyal consumers.

Some other benefits of digital marketing in London for your business are:

  • It helps you mark the online presence of your business. Through web design in London, you can create an attractive and functional website to lure your audience.
  • It helps you reach your potential global customers and sell your products/services to them.
  • It is quicker and more effective than traditional marketing methods like television ads, radio ads, newspaper, and billboards.
  • It enables small businesses to compete against big brands.
  • It is measurable and customised.
  • It helps in increasing engagement and lead generation

Why Hire an Agency for Digital Marketing

As digital marketing is associated with the use of the Internet, you can do it on your own. Right? No.

The Internet world is big. From finding the right platforms with your potential audience to using the best practices to get quick results, multiple things need to be taken care of, which is why you need to hire a digital marketing agency.

Here’s what a digital marketing agency does for your business:

  • It helps you design and develop a website that reflects your business and is SEO-friendly.
  • It has experienced marketers who use the best practices to promote your business online and get traffic to your official website.
  • It targets the right platforms in the right manner to get quick results for a business.
  • It helps save you time, which can be utilised to improve the product quality and customer support services.
  • It uses local SEO to promote your brick-and-mortar store to online people.

In the End

Now that you are aware of the importance of digital marketing in London to promote your business, it’s time to find a reputed and reliable agency. Look for an experienced agency and take your business to the next level. All the best!

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